Understanding Gross Margin Quality: Why It Matters More Than Growth Alone
Gross margin is more than a percentage. It reflects scalability, efficiency, and investor confidence. Learn why margin quality matters and how to improve it.
How Cohort Analysis Helps Startups See Beyond the Averages
Cohort analysis breaks customer performance into groups to reveal patterns that averages miss. Startups can use it to understand retention, product impact, and growth tradeoffs.
When to Classify Costs as COGS vs Operating Expense, and Why It Matters
Understanding the difference between COGS and OpEx isn't just a finance formality. It shapes how your business is evaluated, how you plan pricing and hiring, and how you present your performance to investors and your board.
Why Most Forecasts Fail (And How to Build One That Works)
Most forecasts fail—not because of bad math, but because they ignore business reality. Learn how to build forecasts that stay relevant, actionable, and accurate.