Resetting KPIs for the New Year
The metrics that guided your company last year may not be the ones that matter most this year. Resetting KPIs ensures your reporting reflects current priorities and keeps stakeholders aligned.
Communicating Your Budget to the Board and Investors
Presenting your budget is about more than numbers. Learn how to lead with the narrative, highlight key drivers, and build investor confidence through transparency.
Budgeting for Headcount: The Real Cost Driver
Headcount is the largest cost driver in most startups. Learn how to align hiring with strategy, model true costs, and avoid budget pitfalls.
How to Kick Off a Budget Process That Actually Sticks
Budget season does not have to feel like a fire drill. Learn how to set objectives, define ownership, connect strategy to numbers, and build a budget that actually sticks.
Cleaning Up Financial Data Before the New Year
Before the new year begins, take time to ensure your financial data is accurate, consistent, and complete. Clean data builds trust with investors, speeds up decision-making, and prevents future headaches.
Bookkeeping, Accounting, and FP&A: What Founders Should Know
As a founder, it is easy to view finance as one broad category. But bookkeeping, accounting, and FP&A each serve distinct roles. This guide breaks down what each function does, when to bring them in, and how they work together to support growth.
How to Build Your Startup Finance Function at Every Stage
A startup’s finance function doesn’t need to be built all at once—but it does need to evolve intentionally. This guide outlines how founders can scale their financial capabilities stage by stage, from bookkeeping and budgets to board prep and strategic CFOs.
Demystifying The Data Room: A First-Time Founder's Guide to Diligence Success
Your data room can make or break your fundraise. Learn the essential steps for first-time founders to impress investors with organized, insightful data.
Investor Diligence Triggers: A SaaS Founder's Guide to Financial Preparedness
Fundraising involves more than just a pitch. Investors will dig into your SaaS financials. Learn the key investor diligence triggers, from forecast accuracy to retention rigor, and how to prepare.
How SaaS Companies Can Use Finance to Shape Pricing Strategy
Pricing can feel like guesswork in early-stage SaaS, but finance helps bring structure and clarity. This post explores how finance supports pricing strategy—from cost analysis to modeling, testing, and aligning with CAC and margins.
The Finance Infrastructure Roadmap for Startups: What to Build, When, and Why It Matters
Many startups treat finance as an afterthought, but a thoughtful financial foundation can unlock clarity, confidence, and long-term growth. This guide outlines what infrastructure to build at each stage, from pre-seed to growth, so you can scale smarter and stay ahead of investor expectations.
The 5 Reports Every Startup Should Have Before Fundraising or Board Meetings
Every founder knows they need “better reporting”, but what does that actually look like? In this guide, I walk through the five essential reports that help startups tell a confident, accurate financial story ahead of board meetings or fundraising.
Why Most Forecasts Fail (And How to Build One That Works)
Most forecasts fail—not because of bad math, but because they ignore business reality. Learn how to build forecasts that stay relevant, actionable, and accurate.